Game Analytics
Empower Product team with level insights to optimise game play for higher Retention Rate (RR), Lifetime Value (LTV) & Return on Ad Spend (ROAS).
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Find out how changes in game play behaviour affects UA performance. It's time to optimise your game to increase Play Duration.
![](https://cdn.prod.website-files.com/624e4c0e021ab6e9a2db1287/63c627a39dd93335f74acb75_Events%20Picker%20(1).gif)
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Events Picker
Get deeper understanding of specific event performance
![](https://cdn.prod.website-files.com/624e4c0e021ab6e9a2db1287/636121f60e1baa17345d30b6_20%20(1).gif)
Advanced A/B Testing
Test different app variants to monitor different audience engagement with the app.
![](https://cdn.prod.website-files.com/624e4c0e021ab6e9a2db1287/63612ab362ff9e97f9e2eee9_Actionable%20insights.gif)
Level Analytics
Analyse behaviour by comparing game-level engagement and drop-off rates.
Scaling up together as ONE.
Work more easily with everyone to make faster, better and more cohesive growth decisions
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Reduce manual labour and repetitive tasks associated with capturing data from different sources and data accuracy
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Manage campaigns at scale with direct bid and budget edits across ad networks
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Drive organisation-wide collaboration through real-time shared insights, reports and notifications
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Measure creatives performance that contribute to UA growth
![](https://cdn.prod.website-files.com/624e4c0e021ab6e9a2db1287/6369d41be81233c367f8cb02_Theme.png)
Make decisive actions to deliver high performing creative concepts and themes
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Identify opportunities for continuous improvement with game level performance
![](https://cdn.prod.website-files.com/624e4c0e021ab6e9a2db1287/6369d41be696f016013510ff_A%3AB.png)
Design and optimise game variants based on past engagement trends