Game growth first. Get started free.

Essential
- Execute ROAS campaigns
- Optimise campaign performance
- Automate bid & budget edits
- View revenue and profit
- Analyse game level performance

Essential+
Everything from Essential, plus:
- Connect unlimited data sources
- Up to 3 games*
- Supports more user roles
- *Contact Sales for >3 games or > 1M MAU

Enterprise
Everything from Essential+, plus:
- Rules automation for bid & budget bidding
- Creatives & SiteID optimisation
- Advance A/B Testing
- Campaign demographics insights
Features Comparison



(1 Attribution, 1 Mediation, 1 Analytics, 2 Ad Networks)
(Only for Google ROAS campaigns)
(Only for Google ROAS campaigns)

Get basic UA analytics with ROAS campaign setup support
to drive game growth for small, medium studios

Access complete suite of UA tracking and automation features for high-volume games and experienced performance marketers.
Find out more →Frequently Asked Questions
Not seeing your question here?
You will be upgraded automatically to Essential+. Do check out our Pricing for more details.
Essential gives you the key features needed to run ROAS campaigns while Enterprise offers the full suite of Cost Center’s features for a complete UA management. Read more about the features here.
You will be upgraded to Essential+ tier if your organisation has reached the limit for Essential. Please email us if you’d like to upgrade to Enterprise.
Cost Center is seamlessly integrated with many ad networks and services. Setting up of a new account will only take less than an hour.
Kindly refer to our Terms and Conditions for subscription plan cancellation.
No, Cost Center strictly complies with the Australian Privacy Principles and the Privacy Act 1988 (Cth) (Privacy Act), which governs the way private sector organisations collect, use, keep secure and disclose Personal Information or Personal Data.
Depending on your subscription, billing will either be pre or post-paid.