Scaling tROAS campaigns with custom event postback
Unlock more return on ad spend (ROAS) with ROAS campaigns on Google & Facebook.
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X1.5 tROAS campaign performance by sending custom events to ad networks
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Event Postback
Send direct ad_revenue data to Google and Facebook to run ROAS campaigns without any app store resubmission.
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Many UA managers use ROAS to determine the best performing ad networks. Don't forget that it is important to give your bid strategy 1-2 weeks to run before evaluating its performance.
Scaling up together as ONE.
Collaborate easily with everyone to make faster, better and more cohesive growth decisions
Reduce manual labour and repetitive tasks associated with capturing data from different sources and data accuracy
Manage campaigns at scale with direct bid and budget edits across ad networks
Drive organisation-wide collaboration through real-time shared insights, reports and notifications
Measure creatives performance that contribute to UA growth
Make decisive actions to deliver high performing creative concepts and themes
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Identify opportunities for continuous improvement with game level performance
Design and optimise game variants based on past engagement trends
Customers Stories
Find out how leading mobile gaming studios scale with Cost Center.
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+50%
tROAS campaign performance
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